Travels with an alt identity

Over a decade ago, I took a home brewed virtual ethnography approach to a project looking at communal and cooperative player behaviour in World of Warcraft. It appeared to me that the teamwork and sense of belonging in the game was exactly what we were trying to foster in online learning. 

The method I used was to sit with a player as they gamed, asking the occasional question while I set-up screen recording software. I then left the hard-drive with them and asked them to record any moments that they thought were significant over a period of about a week. I picked up the recordings and made notes as I watched them. Then I went back to the player with specific questions about aspects of the play and the dynamics of the gaming community I needed interpreting. It worked well and led to my thinking on ‘Social Capital in the Pursuit of Slaying Dragons’.

Four turtles and a Moorhen
Feeling very ‘alt’
( John K CC BY-NC-SA)

In the world and of the world

What was clear was that the players were extremely present in the game world, as embodied by their player avatars – they weren’t controlling a character from afar, they were within the world when they were gaming. The game was a space in which they were co-present, which is one of the reasons that an ethnographic approach worked. This principle influenced much of my subsequent work and I find it useful when considering the notion of digital fluency. In essence, you can’t understand the modes-of-engagement of a space by only learning it’s technical functionality as if it were a tool – you need to understand how it works as a social space. A simple example is Twitter – learning about ‘at’ replies, retweets and direct messages doesn’t tune you into the culture or discourse of the network of co-present individuals. You completely miss the role and value of Resident-mode platforms if you only consider how it works in abstracted, technical, terms.

So when it comes to teaching about the potential role and value of Resident online spaces I tend to take a digital fieldwork approach which draws on this ethnographic thinking. There are usually decent guides on the basics of online platforms you can point people too so, beyond this, what becomes important is the fieldwork brief which provides a motivation to engage with the dialogue and the culture of the space. This is what I had in mind when I designed the digital fieldwork activities which we used as part of the Teaching Complexity seminar series.

Digital Fieldwork activities

The activities range from simply appearing in a Resident space (for those that have never operated in this mode) through to experimenting with an alternative identity or faking out a social media platform. The six activities come with a short video intro from me as explaining the context for the approach is extremely important. This is especially the case for the activities which involve experimenting with identity as it’s not about tricking anyone, so participants need to be sensitive in the way they present themselves and connect.   

2min intro to the activities

The identity based activities are inherently self-reflexive as they encourage participants to not be ‘themselves’ – this creates contrasts which can be reflected upon. In our daily engagement with Resident online spaces we will struggle to ‘see’ how the platform is influencing us because we are generally connected to like-minded, similar people and are therefore focused on the substance of those relationships rather than on the structure or culture of the environment. 

This is similar to the anthropological principle that it’s difficult to see our own culture because we are normalised to it, which is why when we travel we gain insights through the contrast with other cultures. Taking on an alternative identity online is the equivalent of going ‘abroad’. The same Social Media platform is many different places depending on who you appear to be and how the platform encourages you to build your network based on your personal characteristics (age, gender, location, ethnicity, and anything else it can glean from your data)

My Instagram experience with an alt identity

A good example of this in the digital fieldwork was my own experience of the ‘Try on a New Identity’ activity. I started an Instagram account (having not had one before) as an alternative persona and began by following profiles/accounts suggested by the platform. The result was extremely informative. I gained an insight into the predominant aesthetic (in terms of fashion and ‘look’) of the platform and found just how much more sophisticated Social Media had become in shaping connections since I last ‘started from scratch’ in Twitter over a decade ago. Because I was an alternate persona it was extremely obvious why Instagram was throwing certain things at me based on my apparent age, location and gender. 

It was now clear to me how the platform might cause anxiety through the pressure to conform to a very particular body image, mode-of-speech and lifestyle. It was also clear that various forms of authenticity were being performed which appeared to shift as accounts became more popular (the I’m-so-popular-I-can-now-reveal-the-real-me effect). Lastly, I was shocked that despite certain flags from the platform it was impossible to tell the difference between a person and a brand. I didn’t know when I was being sold something and, in some senses, everyone was selling ‘self’.

For me it was a distressing window into the convergence of self/product/brand which I often hear discussed but hadn’t seen so directly. The experience gave me a real insight into one of the potential reasons why our students can feel anxious about the online environment. Instagram implies that everyone can be famous but only by conforming to very particular ways-of-being (or performed ways-of-being). Obviously I had experienced a very limited and, in many ways, naive window into Instagram, which is what I had set out to do. There a many positive aspects to engaging with the platform which I didn’t experience because of the route I had taken.

Caution

My advice on approaching the identity related activities

To be clear (and in keeping with my own advice on the fieldwork) I was careful to only like posts and never commented or got into conversation. I didn’t gain access to anything that wasn’t already openly visible on the Web.  I also only ran the account for a couple of weeks and it’s now mothballed. The activities are not designed to be used as research and as you can see I’ve been totally non specific even in this reflection. The persona I chose was not special, famous or someone anyone could have hoped to gain something from. I wouldn’t claim any persona is ‘neutral’ but I tried to be as boring as possible. 

Reflections from participants

You can read some participants’ reflections on the digital fieldwork activities on the Teaching Complexity website. One of the most encouraging aspects of the approach for me was the depth of discussion generated by participants simply considering, but not doing, the activities. There was much discussion and reflection in the online sessions from people exploring why certain activities made them feel uncomfortable and the implications this might have for students who would be navigating similar choices. Ultimately, the activities are a useful prompt to generate thinking about how our identities are being used, and possibly abused, online and how this is now inextricable from the overall student experience. 

Open values

Universities are caught between network and hierarchy. We are institutions which work at scale, supporting, scaffolding and ranking students – awarding degrees, undertaking research and maintaining quality. All of this requires a hierarchical structure and approach. And yet, as institutions, we recognize the value of the network; of connected, collaborative and interdisciplinary modes of learning and working. We acknowledge that complex and super-complex challenges (the kind of challenges we claim our sector can help with – equipping graduates for uncertain futures, aging populations, climate change, the effects of globalization etc) can only be responded to by operating in a connected manner which deliberately extends beyond the borders of disciplines and our immediate communities. There is also a recognition that networked and connected modes of working and being are of value to staff and students in ways which can confer new forms of prestige on the institution. 

https://www.flickr.com/photos/severalseconds/25692158804

In my role of Head of Digital Learning at the University of the Arts London I’ve been asked what the ‘vision’ is for the institution in a networked, globalized environment?  I frame this as ‘how do we best operate as hierarchy and network?”. This is fundamentally challenging as ‘institutionalizing’ networked modes inherently turns them into hierarchies and thereby kills them. What is required is not the operationalizing of networked approaches but a clear statement of the ‘networked’ values that the institution supports, but importantly, does not seek to ‘own’.

These values fall under the banner of ‘openness’ which is a theme I started pursuing in a Teaching and Learning context but which I now see as a principle which reifies emergent responses to the network across key areas which constitute the university: Teaching & learning, Research and Knowledge Exchange. I believe it’s important for the institution to ascribe to these values at the highest possible level to establish a clear ideology which influences the character of the institution and the practical outworking of ‘openness’ in a myriad of ways.

In consultation with colleagues at UAL, and with support from Catherine Cronin, I have been leading on the development of Open Practice Principles here at UAL. These are still developing and require further consultation. They will also require the support of senior staff if they are to become institutional values (beyond the context of ‘innovative’ teaching and learning). In the spirit of the values themselves I’m posting the draft principles here for comment. I hope this will encourage others to take this route and will help me to connect with people who have already developed (and embedded) institutional values of this kind.

Open Practice at the University of the Arts London:

  1. Makes teaching, learning and research visible and accessible
  2. Collectively creates knowledge and practices
  3. Connects a diversity of voices
  4. Reaches beyond subject and organizational borders
  5. Manages risk in open and public contexts
  6. Develops digital attributes and identities

As I mentioned, at this stage these are merely proposed values. What is important at this point is that they establish a constructive and open institutional ideology towards the network which can be translated into operational support for openness in a manner which respects the need for diversity of practice and accepts non-hierarchical forms of risk (i.e. it does not try to mitigate networked forms of risk by subsuming networked and open practice into hierarchical systems of quality and control). They also need to be succinct and in a form which can be interpreted into a variety of contexts. At UAL I’m confident that these values will encourage positive sharing of practice which already takes place ‘under the radar’. They will also give some confidence that the institution will support staff if things-go-wrong when working openly.

Clearly these values will require case-studies, guides and policy in given contexts. In practice, much of the policy is already there an simply needs the equivalent of ‘this also applies in digital spaces’ added to it (I’m thinking of bullying, harassment, codes-of-conduct etc). I have already drafted a number of illustrations-of-practice under each value from a Teaching and Learning perspective but what’s important is to start with the values ‘at the top’ as it were and not to work in the hope that institutionally scattered examples of openness will naturally percolate into the psychology of the institution. One area where it’s possible to see the impact of high level values of this kind is in aspects of the Research Excellence Framework in the UK , I’d like to see the same happen with teaching via Teaching Excellence Framework too.

Teaching Complexity

In the short term, we will be embodying these values through our free, open, online seminar series entitled ‘Teaching Complexity’ #techcomUAL which will run from Jan – March 2019. The seminars will: “…explore how open and creative approaches to teaching and learning can help students navigate the complexity of higher education and the digital environment.” The series is co-curated by myself and Bonnie Stewart in her role as Visiting Fellow at UAL. The facilitators for the sessions include some of the most interesting and innovative voices in open educational practice so do come along to all, or any, of the seminars.

Digital Creative Attributes Framework

[The framework, handbook and associated guidance can be found here: http://dcaf.myblog.arts.ac.uk – a PDF of the core framework can be downloaded here

One weakness of a ‘graduate attributes’ approach for student development is that it looks lovely in strategy documents but can be difficult to respond to on a day-to-day basis, especially in digital contexts. For example, a graduate attribute that talks about students becoming ‘agile connectors’ sounds positive but how does a course leader respond to that when designing curriculum? They might have a sense of what agile connecting looks like in their discipline but add digital to the mix and it suddenly they are casting about for the latest app or platform as a placeholder for teaching practice. Unfortunately, this fuels a demand for a more ‘skills focused’ approach in which a list of this week’s popular technologies is drawn up with advice on what it can be ‘used for’. With the best will in the world this approach always puts the tech before the teaching and course leaders feel a pressure to ‘introduce technology’ to ‘keep up’.

DCAF Handbook

So, we often end up with the macro of ‘attributes’ and the micro of the tech-list. What is missing is a ‘meso’, or middle level, connecting the two. Connecting high-level aspirations through to practical activity is the principle behind the Digital Creative Attributes we have developed at the University of the Arts London. These are an extension of the Creative Attributes Framework at the UAL which lays out nine key attribute areas in three groups. The Digital Creative Attributes Framework (rather pleasingly the ‘D-CAF’) is a digital expression on the CAF, not a whole new framework. It provides a meso layer of digital practices for courses to build on or map to.

There are four significant advantages to this approach:

  1. DCAF practices are stable. Digital platforms, apps and software might change but the practices we require to thrive in the digital environment remain the same.
  2. DCAF is not discipline specific so each group can contextualise relevant practices in a manner which makes sense for them.
  3. DCAF can be used to articulate current curriculum in digital-practice terms. It’s not a list of ‘things you haven’t managed to include’ but a framework which can highlight to students the value of engaging in the curriculum in certain ways.
  4. DCAF provides a shared language which works for staff, students and the creative industries.

The last point was extremely important to me because I’ve been in too many meetings where the lack of a shared language around digital has seriously disrupted meaningful progress. Essentially, when we say the word ‘digital’ in an institutional context everyone thinks of different things and wants to set different priorities. The tech folk call for more kit, senior folk want a clear ‘vision’ and everyone else just wants some support and guidance. Saying ‘let’s talk about digital’ is the same as saying ‘let’s talk about the university’ both these topics are far too big and neither of them can be ‘solved’.

The DCAF is designed to focus these discussions around a set of practices we know the students want/need to develop. It respects the importance of disciplinary context and avoids the techno-solutionist trap.

We have released the DCAF under a Creative Commons licence to open it out to all. It gives a good insight into the digital practices which underpin creative working and as such is relevant to anyone taking a creative approach to teaching and learning.

Digital-magic and Power

Finding ways to articulate the flow of political and personal power online is inherently complex because it takes place across numerous contexts and at the intersection of many conceptual territories. Identity, gender, culture, class, to name a few, which then have to be considered within, or through, the lens of networks, hierarchies, communities, factions, nations, and so on.

Nevertheless, it’s crucial that we don’t let this complexity obscure the actions of those that seek power through manipulation, fear and coercion. Recently we have seen these modes of power acquisition move into the public, some would say civic, spaces of the Web. This post introduces a paper I co-wrote with Richard Reynolds which explores the visible, or surface, aspects of manipulation and control via the network. It does not deal with the undertow of algorithms and bots but with ‘magical’ modes of rhetoric which the disintermediated orality of Social Media makes effective at a scale we haven’t previously witnessed.

Last year Richard invited me to speak at his ‘Politics and Social Media’ event at Central St Martins which is part of the University of the Arts London. Richard opened the day with a talk on ‘Politics, Social Media and the Practice of Ritual Magic’ focusing on Trump’s use of Twitter and I followed by discussing ‘Trust and Digital Politics’.

There was an obvious resonance between our talks, so after the event we put together a paper combining our positions. We have struggled to find a home for this paper through traditional academic or journalistic routes as it doesn’t sit well in either camp so we humbly offer it here in its current, tidy-but-not-peer-reviewed state:

Politics, Social Media and Practical Magic_Reynolds White 

We have attempted present some of the shifting relationships between reason, belief and power in the networked era without falling into hard definitions real or fake. We are simply exploring ways of understanding the complex interplay of politics, celebrity and power as they are played-out through Social Media.

https://www.flickr.com/photos/37709691@N05/8692494129

Recently I have been strolling around the fringes of the Engagement in a time of Polarization ‘pop-up MOOC’ course, facilited by Dr. Natalie Delia Deckard and Dr. Bonnie Stewart. Through this I have found some great readings, including The Problem with Facts by Tim Harford. His article is a good companion piece to our paper as also discusses the way we tend to respond to certain modes of language in a non-rational manner:

“Several studies have shown that repeating a false claim, even in the context of debunking that claim, can make it stick. The myth-busting seems to work but then our memories fade and we remember only the myth. The myth, after all, was the thing that kept being repeated. In trying to dispel the falsehood, the endless rebuttals simply make the enchantment stronger.”

I think it’s important to accept that we all respond to the mythical as some level and that, unchecked, this can lead to intolerance and polarisation. Personally, I celebrate faith-based forms of understanding, wonder and fellowship. I hope by acknowledging that I’m not especially rational I can be more conscious of the ideological and belief-based manner in which I construct my worldview.

For me, this isn’t about not holding a position, it’s about being aware of my position and respecting those that differ. Crucially, it’s also about being able to identify when you are being sold a line which allows you to negatively stoke your identity (I’m in the right because I’m not like them, for example) while simultaneously feeding the power of those doing the selling.   

 

Richard, myself and others will be continuing our exploration of power in the digital era at ‘The Search for Privacy and Truth’ Steamhack event on 23th March. If you are near Central St Martins then do come along. (contact me for details)

Digital leadership framework

Last year I wrote a quick post proposing a simple way to manage high level discussions about digital. This came from my involvement in digital strategy discussions which often slid across thematic and organisational areas, ending up with a scattering of actions which looked like a troubleshooting list and a desire to ‘get involved’ with new technology. The framework I jotted down simply proposed that discussions should understand their location within three areas: Digital Culture, Digital Medium, Digital Service.

For a recent talk I was asked to give by the Leadership Foundation on Digital Leadership I refined the framework and illustrated it with categories which sit within each area. I started with three headlines which set the context for the framework:

Digital is not the future: An idea the formed the basis of www.futurehappens.org with Peter Bryant

To harness the digital at an institutional level we have to focus on the present and not place digital in that the-next-big-thing-will-save-us category. Clearly we need to keep an eye on the horizon but I know our students would thank us if we prepared them for the digital ‘now’ not an unknown and variously utopian/dystopian imagined future.

The digital and physical coexist – something I’ve written about as ‘coalescent spaces’

I’ve written about this before but in summary – we need to respond to the digital as one part of the ‘real’ world not as a separate entity. Digital and non-digital activities flow in and out of each other.

Digital is too big

It’s an element of almost everything we do and not a viable starting place for a discussion, hence the framework.

Culture – Medium – Service: A digital leadership framework

Clearly the subcategories are not exhaustive and some of the have an Art and Design twist but I hope they show how the main areas differ. What’s interesting is how decisions in one layer effect activities in the others but as institutions we struggle to make these connections. So for example we might install new technology in the service layer but neglect to discuss how this might affect teaching and learning in the Medium layer. We might make bold assertions in the Culture layer but struggle to understand the implications for the Service layer etc. This is why I think the framework is useful, assuming you can get the right mix of people from across the institution involved in discussions. Before I go any further I’ll quickly describe the layers as I see them:

Service

In a digital context this could simply be IT. It’s the layer students are most likely to comment on if asked about ‘digital’ because when most people think of digital they think the technology itself rather than their practices within digital contexts. If this layer isn’t working then the other two don’t stand a chance. There’s not much point in trying to develop a digital identity if the Wifi is down.

Medium

This is where most of our day-to-day activities take place. It’s where the digital has become the location for our work and the place where we connect with each other. This is where the real work of the institution is done, for example, teaching and learning. It’s also the layer which is often least discussed strategically as discussions swing from the need to buy more 3D printers to the risks of Social Media use and not much in between.

Culture

These are the high level principles which inform the character and direction of the institution. As is always the case with culture these are often implicit or assumed to be shared values. So, for example, in my institution we have a culture of creativity and the desire to help students develop their own creative practices. How this is expressed in the digital should be an ongoing negotiation. It’s also of note that emerging practices in the digital and new forms of access/connectedness shift culture or call aspects of it into question.

You could take the framework and use it with a second axis such as scale. So we could take teaching as a subject and consider what is needed in Culture, Medium and Service terms, mapped against Individual, Course and Institution. Or to be more specific we might take a particular question from the National Student Survey in the UK such as “My course is intellectually stimulating” and consider what is required to ensure this within that grid. Or we could map against the student journey of Pre-arrival, Induction, First year, Second Year, Third year etc. These are the kind of discussions I’d like to frame at my own institution to develop a better shared understanding of the digital which cuts across traditional structural areas such as IT, Teaching and Learning and Senior Management.

The framework was well received at the Leadership Foundation event I presented at. I hope it proves to be useful. Thanks to the many colleagues who listened to me as I was formulating the framework and offered useful feedback and advice.

 

Visitors & Residents – navigate the mapping

Myself, Donna Lanclos and Lawrie Phipps are delighted to release a facilitators guide and slides for running the Visitors and Residents mapping activities (a workshop format for reflecting on, and responding to, various forms of digital engagement). These resources were developed for the Jisc Digital Leaders Programme but can be edited and adapted for different audiences. For example, a version of the individual mapping activity could be run with Students and/or teaching staff while the group mapping activity could be adapted for course teams. This post from James Clay is a good example of how the mapping can be adapted.

[sz-drive-embed type=”presentation” id=”17c_9HKxNwMEy0dFXNYtvpm2VLmRtDND-V1YCVLNIK0Y” width=”auto” height=”420″ delay=”1″ start=”false” loop=”false” /]
‘Vanilla’ version of the slides with detailed notes – designed to be edited and adapted. 

The thinking captured in these resources has been developed over a few years and refined each time we have running the mapping activity. If you have experience of running workshops then the resources should give you what you need to facilitate a mapping session.

I was once told that you had to be “Dave White” to run the discussion parts of the workshop so there is a large section in the guide which highlights themes arising from individuals maps that have been recurrent across workshops and how they can be constructively discussed. If I’m honest then the only mapping sessions that have proved challenging to run have been those with educationalists (if that’s the right term). They tend to enjoy deconstructing the principle of Visitors and Residents and the nature of the mapping rather than doing the mapping itself. I enjoy those discussions and have found them helpful in developing the work but time is limited in any workshop and sometimes you have to encourage people to get started on an activity and then discuss it’s pros and cons.

One of the strengths of the workshop format is that it is not attempting to cajole participants towards a specific set of responses:

This workshop will not hand any participant a bullet list of things to do. The intention is not to build skill sets, but to provide a space from which intentions and objectives around institutional policies can emerge. The list of things to do next will necessarily emerge from the participants, not be given by the facilitators.”

This did vex someone who asked me “what do people learn in the workshop?”, to which I replied “It depends on who they are and what direction they want to take things”. In this sense the workshop format is completely in keeping with the designers pedagogical philosophy of providing the conditions for reflection and strategic thinking without being perspective about the ‘right’ way to do things.

If you do run a Visitors and Residents mapping workshop then (if you feel moved) please let us know by using the #VandR tag in Twitter.

Education as Becoming

In the last few talks I’ve given to teaching & learning and library folk I’ve spoken about my views on what I believe education should be at the start. Rather than gently constructing an argument for my ideology and meandering towards a slow reveal (assuming anyone would notice) I’ve opened with a few simple statements to provide a frame for the rest of the talk. This appears to work well as there is an honesty to it that I suspect people appreciate.

My starting point is not new, it does not advocate smashing the system and it’s not a performance of liberal hand-wringing. I simply believe that education is a process of becoming.

This is a principle which then informs everything from curriculum design to the planning of physical spaces and the use of Social Media etc. Our undergrad students want to become one of those people that is hidden in the title of their course.

A business student and a dance student as promoted by Plymouth University using simple identifiers
A business student and a dance student as promoted by Plymouth University on an identity basis

And this is a good thing. Students come out of school looking for simple identity hooks which is why the disciplines are such a powerful way of dividing up the world. However, once we have nurtured their disciplinary sense of self and taught some key intellectual tools we should encourage the questioning of overly neat identity associations. For me this is the bridge between undergraduate and post-graduate approaches. By the time students leave their undergraduate programmes they should be weaning themselves off simplistic, generic forms of identification and using what they have learned to develop their own, more complex, sense of self.

Clearly the Resident Web is an excellent location for this process of becoming and revealing. More than that, the networked, anyone-can-publish, identity-rich side of the Web is in-of-itself amplifying the potential to ‘become’ in ways which are less aligned with specific institutions and disciplines. This is what we need to consider when designing curriculum and pedagogy underpinned by the notion of becoming in a post-digital environment.

We need to ensure that the trajectory of undergraduate programmes is towards the top of the triangle, not just because of the presence of the digital but because it is the direction needed to foster becoming.


Digital as… Culture, Medium, Service

As “The Digital” becomes a headline theme in many institutions I have been thinking about ways in which it can usefully be split into high-level areas so that various lines of activity and discussion don’t become confused. For my institution, the University of the Arts, I’m proposing the following three areas which I believe map quite well to existing groups/units/services within the university (although there are healthy overlaps). I was tempted to neaten this into a nice diagram but thought it was better to capture it before succumbing to the desire to squeeze out the blurry edges. The result is three key areas:

Digital – Culture

A set of spaces and behaviours
  • “Resident” online behaviours – co-presence
  • Teaching and learning
  • ‘Open’ scholarship and research
  • Identity and visibility
  • Discursive – collaborative – communal

Digital – Medium

A set of techniques and practices
  • Digital as a medium for expression and critique
  • Digital ‘making’
  • Design – graphic, fashion, architecture etc
  • Video, photography – ‘native’ practices
  • Digital in the context of the disciplines
  • Both “Resident” and “Visitor” modes

Digital – Service

A set of tools and transactions
  • “Visitor” modes online – leaves no social trace
  • Infrastructure
  • Access – connectivity
  • Information
  • Storage – curation
  • Entertainment
  • Commerce

I’ve arrived at these three areas by bringing together the perspectives of colleagues who are invested in differing aspects of the digital. So it’s a group effort with a modicum of ‘clustering’ added by me.

Overarching these areas for me are two principles which I believe should be fundamental to all of our digital activities:

  1. How does the activity proposed foster belonging?
  2. How does the activity proposed reduce anxiety?

Both of those could be condensed into “increase confidence” and both of them apply to students *and* staff. Obviously there are many nuances hiding in these principles, such as the idea that good pedagogy will often require all involved to take risks. Having said that, I feel that anxiety is now a default state and we need to reduce ‘bad’ anxiety before we can be constructive with risk taking.

Truth and Method – a review of Visitors and Residents

Recently I was invited to give a keynote talk as part of the research week at the Open University of Catalonia. Founded in 1994 it was the first fully online university. As you can imagine they have seen a lot of changes in the way people learn online and asked me to speak about Visitors and Residents (V&R) as a useful way of understanding online engagement. This gave me the opportunity to gather together some of the various uses of the idea that myself and others have developed.

The Palau de la Música was our UOC dinner venue (much phone based image wrangling was involved in this image 🙂

UOC did a nice job of videoing my keynote talk (if you have plenty of time – if not then read on)

[embedyt] http://www.youtube.com/watch?v=eUH-FrPyBqc[/embedyt]


You can find out about the ‘standard’ V&R mapping process here which is an effective method of making visible individuals’ engagement online. This process has been used by people in various contexts globally with one of my favourites being by Amanda Taylor with Social Work students. This starts from the principle that if we now, at least in part, live online then Social Workers need to be present in online spaces (or at least understand them as somewhere people are present).

Another interesting use of the basic mapping has been undertaken by the Mapping the digital practices of teacher educators project run by Peter Albion, Amanda Heffernan and David Jones. In an award winning paper they describe how they used a vertical axis on the map running from “Use” to “Replacement” to get teachers to map where they have used institutional platforms as they were intended and where they have reconfigured, customised or replaced them.  This is a great way of mapping the actual practice of an institution rater than assuming the technology is only being used along ‘official’ lines.

From the paper presented at SITE’2016. One of three papers awarded the Ann Thompson TPACK Paper Award. Authors: Peter Albion, Amanda Heffernan, David Jones

From the paper presented at SITE’2016. One of three papers awarded the Ann Thompson TPACK Paper Award.
Authors: Peter Albion, Amanda Heffernan, David Jones

The standard mapping process has also been used extensively by Lynn Connaway and colleges to explore how students engage with university services. A really interesting technique they are using is to extract each online tool/space to see how broad the modes of engagement are in specific groups. (The following slides were part of a presentation at the OCLC Global Council meeting, Building Our Future, April 12, 2016, Dublin, Ohio.)

Connaway, L. S., & Harvey, W. (2016). Scaling learning: Learning about our users
Connaway, L. S., & Harvey, W. (2016). Scaling learning: Learning about our users

Note how Twitter maps across all four quadrants, not just the Resident side of the map.

Connaway, L. S., & Harvey, W. (2016). Scaling learning: Learning about our users
Connaway, L. S., & Harvey, W. (2016). Scaling learning: Learning about our users

Here we can see that these students engage in email in a far narrower, less present, manner than the librarians which gives a useful insight into the manner in which the library should engage users online.

OCLC are also developing an online V&R mapping app so that individuals can map digitally and the maps can be more efficiently analysed.

This is where I come back to the “Truth and Method” title which is a reference to work by the philosopher Gadamer which Anthony Johnston, a colleague at UAL, recommended. It highlighted for me the tension between understanding practice individual by individual (Truth) and trying to uncover larger trends or themes across groups (Method). The mapping process originated as an activity for a conference session on the original V&R project. It’s gradually evolved down a number of branches into a research instrument designed to inform institutional strategy and policy. The work Lynn and OCLC is doing gathering together maps of specific services is a good example of how the process can be used to highlight trends.

Another good high-level (Method) modification of the mapping process has been designed by Lawrie Phipps for Jisc. This is a ‘group’ or ‘institutional’ mapping process which has been used in a number of workshops (some run with the help of myself and Donna Lanclos) to help staff gain an understanding of the digital ‘landscape’ or identity of there institution.

Institutional map created at a Jisc digital leadership workshop. Lawrie has updated the process more recently, replacing Visitor and Resident with Broadcast and Engage on the horizontal axis
Institutional map created at a Jisc digital leadership workshop. Lawrie has updated the process more recently, replacing Visitor and Resident with Broadcast and Engage on the horizontal axis

I was lucky enough to attend a packed workshop on this at the Jisc digifest in March. The process works well, highlighting the balance between open content, stuff you need an institutional logon for and open engagement. In Lawrie’s version Visitor and Resident is swapped out for Broadcast and Engage which broadly map to V&R in principle but are a little more direct for folk who think along institutional lines. Significantly, the vertical axis is changed to Individual and Group to capture the location of identity the activity is linked to. For example, the main university website vs a individual academic on Twitter talking about their work.

Jisc will be releasing detailed guides on running strategic V&R mapping workshops which include both the individual and group mapping formats.

The art in research terms here is to develop methods which reveal larger trends across groups without sacrificing the ‘truth’ of individuals’ personal practices. It’s certainly the case that Web provides an environment where individuals can develop practices and modes of engagement which reflect their aspirations and context in an highly personal manner.  Every V&R map is different and everyone who maps can describe in detail why their map is a particular shape.

Given that I’m wary of approaches which aim to take rich, qualitative data, and turn it into bar graphs. Sometimes numbers create a false truth, or perhaps I’m suspicious because I see numbers being used as if they are ideologically neutral. For example, we undertake interviews then code them and turn the coding into numbers. These numbers are then presented as a successful ironing-out of the idiosyncrasies of any given participant and any of our potential bias as researchers – is that really the point? In Gadamer’s view this would be Method winning out over Truth. Nevertheless we can’t respond as institutions on an individual by individual basis so we have tread a delicate path towards larger trends.

My first attempt at this was to layer maps and create what I though of as a heat-map of a given group:

V&R 'heat map'
V&R ‘heat map’

This one is of around 20 MBA students. It works ok because they all happened to map in a similar manner so you can see group patterns in the modes of engagement. The process is less effective when everyone is mapping in their own style. For example, how could you include the map below in a layered heat-map?

An individual's map from a Jisc digtal leadership workshop
An individual’s map from a Jisc digital leadership workshop

So in attempting to create ‘accurate’ layered maps I was in danger of trying to smooth-out the charismatic and personal nature of them. You’d have to give people the same kind of pens and set a bunch of rules about how to map which takes away the interpretation of the process, it removes agency from the participant. This would be killing one of the characteristics of the mapping which I enjoy the most – seeing the person in the *way* they have mapped not just *what* they have mapped. In essence, the manner in which individuals approach the mapping is important data in of itself.

I worked with Alison LeCornu on The Higher Education Academy ‘Challenges of Online Residency’ project which involved 18 higher education institutions mapping teaching staff and cohorts of students. From this I received circa 400 maps each tagged with participant data. Sifting through the maps it appeared that they did fall into broad categories based on the quadrants which had been mapped to. This led me to propose the following ‘engagement-genre templates’

Templates

The darker blue marks out the areas which an individual would have mapped to. The names of these templates aren’t hugely helpful as they are a little reductionist but, you know, naming.. etc. For example, I don’t want to imply that someone with a ‘connectivist’ map isn’t ‘engaged’.

Having created the templates I set a colleague the fun task of reviewing all of the maps and tagging them along these lines whilst also discarding mappers who appeared to have utterly misconstrued the process (bad data). The result was pleasantly surprising – most maps do fall into one of the templates fairly neatly.

Given that we were working form a convenient sample I normalised the results into ratios to look for trends. A few key patterns did emerge and it’s possible to interpret them in a manner which resonates with the narratives of higher education. We are currently writing up an open access paper on this so I won’t go into detail here.

One highlight worth mentioning in passing is the distribution of age ranges that had a ‘Social-Engaged’ map. This is a map in which there is activity in all four quadrants. The temptation might be to think that this form of map would skew young but the results show a fairly even spread of ages.

Detail from the visualisation of the HEA project V&R map data

 

This is the age bracket and educational level of the 208 ‘Social-Engaged’ maps in ratio form. Both these categories show even distribution, demonstrating again that age is not a significant factor in the overall mode of engagement of individuals online.  What we do need to be mindful of is that the character of activities undertaken across the maps might change significantly within a given genre template which is where capturing discussion that arises during the mapping process, undertaking follow-up interviews or asking participants to annotate their maps comes in to play. Nevertheless, I’m confident that using the templates is a valid approach and strikes a reasonable balance between Truth and Method when dealing with a large body of qualitative data.Hopefully we will have the paper written on this fairly soon and can share in more detail.

Overall it’s been rewarding to see the various routes the V&R work has been taking. It’s a good example of the benefits of  working in an open manner and letting an idea evolve. One of the most pleasing outcomes from this approach is the V&R Wikipedia article which, for me, is a real vote of confidence in the value of the work.

(please add, edit and update the article if you have been working with V&R – it needs work 🙂

 

 

Trapped in the Chinese Room with Google

Part of my thinking around the Web and education is as follows:

  1. The Web is brilliant at feeding us the information we need to get things done in a highly relevant manner.
  2. We still tacitly design pedagogy as if this wasn’t the case on the basis that ‘good quality’ information must in-of-itself be difficult to obtain and that by implication online information ‘can’t be trusted’
  3. This approach is founded in our cultural adherence to the form rather than the substance of information. (for example our veneration of the concept of a ‘book’ or notions of what it means to be an ‘expert’)
    (both 2 and 3 are a hangover from a period in time when we held information behind locked doors)
  4. The new challenge for education, driven by point 1, is how to encourage learners to ‘think’ in an era where answers are easy to come by (on the basis that the challenge of finding information used to, in-of-itself, encourage critical thinking and reflection)

Let’s imagine a scenario where most of the key ‘answers’ to curriculum are easily found online. (This will increasingly be the case on a relevance driven Web as the answer to any regularly asked question will rise to the top of the search return).  If we construct our pedagogies around the search for answers in this manner then the efficiency of the Web will place students in a role similar to that of the person inside Searle’s famous Chinese Room thought experiment.

CC - https://www.flickr.com/photos/sheeprus/3696035131
CC – https://www.flickr.com/photos/sheeprus/3696035131

In the thought experiment Searle, who does not understand Chinese, is locked in a room with a set of rules in English which “enable [him] to correlate one set of formal symbols with another set of formal symbols” – the latter symbols being the Chinese language. Given this, people can post questions in Chinese into the room and Searle can translate them successfully, posting back answers without having any knowledge of Chinese himself. The people receiving these answers falsely believe there is someone in the room who understands Chinese.

This has been used to make a case against the notion of Artificial Intelligence by claiming that Searle’s activity in the room doesn’t  require him to understand Chinese and that by implication he is not thinking or reflecting on the Chinese language but simply following a set of rules.

In my version of the scenario Searle is our student, the Web is the set of rules and the Chinese language is any question posed by our pedagogy to which an answer can be found online with a simple search. Ironically this frames the student as ‘unthinking’ technology and the Web as the embodiment of intelligence via the algorithms, or ‘rules’, it employs to feed answers back via the student.

We have compounded this problem in the light of the Web by losing our confidence in teaching how to think and retrenching to defending our authority as the font of knowledge. Education should not be about establishing the worthiness of certain forms of knowledge, especially if we ascribe to Feyerabend’s rejection of universal method, it should be dialectic process, interrogating, synthesising and pushing forward our understanding.

[Side Note: There are numerous examples of sectors/businesses moving into a protectionist mode just before being overtaken by the digital. Good examples include newspapers and imho traditional academic journals. Universities embody high levels of cultural capital and are more diversified than many people realise. Nevertheless, they risk becoming overly anachronistic if they don’t equip graduates with significantly more than what can be gained by owning a smartphone. Side, Side, Note: Clearly the ‘beauty’ of higher tier universities is their ability to make being anachronistic the very basis of their cultural capital]

Once we realised that anyone can publish online (the most radical aspect of the Web) our first reaction as educational institutions was to focus on evaluating sources because they hadn’t been pre-vetted by the library or written by one of us. My contention is (and my research shows) that the Web works very well in terms of information quality and relevance which in turn re-emphasises the importance of teaching how to use and connect knowledge not simply how to decide if a piece of information is to be trusted. For me this is as the very heart of what a higher education should be.

The challenge for us then is in finding ways to encourage learners to critically reflect on the manner in which they engage with, and use, the Web epistemologically rather than only concentrating on the critical evaluation of isolated chunks of information. In some senses this is simply a move in emphasis from ‘digital’ literacy to a more generalised form of literacy. 

Getting this approach across to students requires clarity though because it usually cuts against their perception, and experience of, education as an exercise in  discovering ‘answers’ (especially if they have recently left school). Just warding students off the Web or implying that online sources are fine as long as they are the same as things you might find in the library (the usual marker for credibility) is missing the point. The Web should be encouraging us to move to the higher rungs in Bloom’s taxonomy all the sooner or our pedagogy risks students in the Chinese Room with Google Search.