Think Less – Find More

This is an idea I’ve been musing over for a while and regularly encounter in different contexts. The phrase ‘Think Less – Find More’ is my suggested strap line for Google search as it’s essentially what they are selling. Obviously this isn’t how they market their search service but it is in essence the message they are giving to users. The evolution from keyword to natural language searching and the increasing use of user data to tailor results is part of a drive towards answering (in part) your information ‘needs’ before you even know you have them (I’m thinking of Google Now here).

Think
CC – https://www.flickr.com/photos/erikeckel/2133261517

In the Visitors and Residents research project one of the questions we asked participants (students ranging from late-stage secondary school all the way through university) was “If you had a magic wand what would be the ideal thing you’d want to help you learn”. A common answer could be characterised as “Something which highlighted the best information and the right answers”.  For example one student described a library type scenario in which the most useful books would glow in response to a question.

Unknowingly to our participants what many of these responses boiled down to was “I’d like Google to work perfectly” by which they meant that the top search results would be ‘correct’ so they wouldn’t have to spend time evaluating them or cross checking. So what we might describe as the process of research (evaluating and synthesising a range of sources into a cogent narrative or argument) they were thinking of as ‘what you have to do because the technology doesn’t quite work properly yet’. They had been sold Think Less – Find More.

I’m not saying that Google is evil or that these students were misguided, my point is that this is the culture we need to respond to in education.  Our pedagogy is still based in Dewey Decimal times while our students (and staff) are actually operating in a radically different knowledge environment. If we take into account the Think Less – Find More culture shift this is a huge opportunity for us as educators. Google allows us to shift from knowledge transfer mode and concentrate on helping students to develop their ability to think. How we managed to create an education system which doesn’t have this as its central tenant is a mystery to me…

If we redesign teaching incorporating the Web we will be nurturing agile and powerful thinkers who can build on the power of abundant information rather than leaving them to worry that going online is tantamount to ‘cheating’.

 

I talk about Think-Less Find More and ‘Currencies of Credibility’ in this video:


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